Bermuda “Lost Yet Found” Campaign – BTA Promo Video + Behind the Scenes

Lost Yet Found. What Does It Mean? Travelers want to experience unique cultures and lifestyles. We believe there is an immense opportunity to build a brand around sharing the Bermudian way of life. We do this by showing the things Bermudians cherish. By inviting travelers to come get lost in our way of life, we know they’ll find something new about themselves. That’s what “Lost Yet Found” stands for.

Bermuda Tourism Authority (BTA) takes you behind the scenes of their most recent brand campaign Lost Yet Found. This award-winning campaign was a collaborative effort between BTA and their creative partners Proverb and Burnt House Productions.


LOST YET FOUND REBRAND CAMPAIGN – ENTERED IN BRAND AWARENESS CAMPAIGN, CONTEST OR PROMOTION, LAUNCH CAMPAIGN, REBRAND CAMPAIGN, TRAVEL & TOURISM

shortyawards.com/15th/lost-yet-found-rebrand-campaign


Bermuda Tourism Authority @YouTube

Welcome to Bermuda! Travel to our pink sand beaches and experience our Island soul and British charm. Discover history, beaches, water sports, adventure, golf, cuisine, nightlife, world class spa’s, and so much more right here on the official Bermuda Tourism Authority YouTube Channel. Subscribe for video updates on events and activities across the island.

Visit GoToBermuda.com to book your dream Bermuda trip.


GOTOBERMUDA.COM

Bermuda “Lost Yet Found” Campaign – BTA Promo Video + Behind the Scenes

Lost Yet Found. What Does It Mean? Travelers want to experience unique cultures and lifestyles. We believe there is an immense opportunity to build a brand around sharing the Bermudian way of life. We do this by showing the things Bermudians cherish. By inviting travelers to come get lost in our way of life, we know they’ll find something new about themselves. That’s what “Lost Yet Found” stands for.

Bermuda Tourism Authority (BTA) takes you behind the scenes of their most recent brand campaign Lost Yet Found. This award-winning campaign was a collaborative effort between BTA and their creative partners Proverb and Burnt House Productions.


LOST YET FOUND REBRAND CAMPAIGN – ENTERED IN BRAND AWARENESS CAMPAIGN, CONTEST OR PROMOTION, LAUNCH CAMPAIGN, REBRAND CAMPAIGN, TRAVEL & TOURISM

shortyawards.com/15th/lost-yet-found-rebrand-campaign


Bermuda Tourism Authority @YouTube

Welcome to Bermuda! Travel to our pink sand beaches and experience our Island soul and British charm. Discover history, beaches, water sports, adventure, golf, cuisine, nightlife, world class spa’s, and so much more right here on the official Bermuda Tourism Authority YouTube Channel. Subscribe for video updates on events and activities across the island.

Visit GoToBermuda.com to book your dream Bermuda trip.


GOTOBERMUDA.COM

Bermuda To Host $3 Million @PGATOUR Event 2019-20

PGA TOUR professionals who don’t qualify for this year’s World Golf Championships-HSBC Champions event in China will have an appealing alternative: a trip to Bermuda.

The Bermuda Championship is a new addition to the 2019-20 PGA TOUR schedule, set for Oct. 31 to Nov. 3 at the Port Royal Golf Course in Southampton, a Robert Trent Jones-designed layout that hosted the PGA Grand Slam for golf’s major champions from 2009 through 2014. This will be the first official annual event on the island, as the Bermuda Tourism Authority signed a five-year agreement through 2023 as the title sponsor … read full article here

… In addition to four days of coverage on Golf Channel, the Bermuda Championship will be broadcast in 226 countries and territories as part of the tour’s international broadcast agreements.

PGATour.com

GoToBermuda.com | facebook | twitter instagram pinterest 


Golf: Ways to Watch Live & Online for Less [Without Cable]

Humpback Heaven: Whale Watching in #Bermuda @Bermuda

Bermuda has long been known for spectacular humpback whale watching opportunities. In the late winter and early spring, a humpback parade passes through the waters near the island as these magnificent mammals travel to their northern feeding grounds.

You can sometimes spot humpbacks from land, but the best way to get up-close-and-personal is to head for the open seas. You’ll sail miles out, spotting humpbacks from the deck, or in some cases, a glass-bottomed hull. Bermuda’s sparkling turquoise waters are even more crystal clear than usual this time of year, offering superb visibility, with depths of up to 100 feet below the surface.

You don’t necessarily need to see into the depths, though — humpback whales sometimes launch themselves right out of the water in a behavior called breaching. Breaching may be a way to loosen skin parasites – but some scientists think humpbacks are just doing it for fun.

Bermuda offers a wide variety of whale watching tours — check out some of your options at gotobermuda.com/Whale-Watching

Bermuda Tourism Authority @YouTube

Bermuda Tourism Authority @YouTube

Welcome to Bermuda! Travel to our pink sand beaches and experience our Island soul and British charm. Discover history, beaches, water sports, adventure, golf, cuisine, nightlife, world class spa’s, and so much more right here on the official Bermuda Tourism Authority YouTube Channel. Subscribe for video updates on events and activities across the island. Visit GoToBermuda.com to book your dream Bermuda trip.

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GoToBermuda.com

ill-Logical Linguistics feat. Victims of Existence – “Go Slow” – HMMA 2012 Performance (LIVE)

ill-Logical Linguistics performing their hit, “Go Slow” with Victims of Existence at the 2012 Hollywood Music in Media Awards – Nov 15, 2012. “Go Slow” won in the Best Rap/Hip Hop category earlier in the night,as Host Greg London states. Special thanks to IVibes Productions, Suntoucher Entertainment, the Bermuda Department of Tourism, and all supporters and friends. Special Shout out to PlayList Management, LLC – http://www.playlistmanagement.net

Links

Bermuda is ‘So Much More’ – Collie Buddz & Twanée

The Bermuda Department of Tourism’s  $4.8 million advertising campaign  was  unveiled at the Fairmont Southampton Hotel on August 16, 2012 with the “So Much More” music video featuring Bermuda’s own internationally renown reggae star Collie Buddz and up and coming R&B vocal phenomenon Twanée as the highlight of the evening!

The 2012 calypso/pop remix by Bermuda internationally renown reggae star Collie Buddz and up and coming R&B artist Twanée presented here is nothing shy of a GREAT THEME SONG for the BDOT 2012 Tourism campaign!

Bermuda Department of Tourism gotobermuda.com


The New York Times reports the campaign:

Bermuda’s New Pitch Is Short: ‘So Much More’

A popular vacation destination is trying again to encourage tourists to expect the unexpected, as well as all that visitors have traditionally traveled there for.

The goal is explicit in the theme of a campaign on behalf of the Bermuda Department of Tourism: “So much more.” The campaign, now under way, plays up cultural and culinary attractions and diversions like scuba diving and golf along with mainstays like the pink sand beaches and Bermuda’s proximity to the East Coast. Read the full article here

#Bermuda Department of Tourism (BDOT) Video Competition 2012 @Bermuda

Following the enormous success of the Burnt House Production’s cliff jumping video with Shreddy Times and the BDOT’s Spring Break Promo video (also produced by Burnt House) the Bermuda Department of Tourism (BDOT) wanted to open the market to all residents, with no age limit, to capture the best of Bermuda on film.

And it was so that The (BDOT) Video Competition 2012 was born!

 

The Nature of Life – Bermuda (Charles Reilly)

Island Paradise (Choy Aming)

The quarterly competition is open to all Bermuda residents. The next deadline for submissions is October 15, 2012.Video content should target potential visitors to Bermuda and address the question why should you visit Bermuda. The content must inspire visitors to want to come with positive images and scenes. Additional criteria for production are all videos must be of HD quality; proof of ownership or copyright release for music is required in writing; videos should not exceed two-minutes; and must not include any obscene content or language and nudity and product marketing is prohibited.BDOT is seeking creative, innovative fun and exciting footage of Bermuda to promote the island on the Department’s social media sites.

Bermuda Department of Tourism

 

#Bermuda Department of Tourism Video Competition Winner 2012 – #GoodLife by Shawn Thompson

The Hon. Wayne Furbert J.P., M.P., Minister of Business Development and Tourism announced Shawn Thompson as the winner of the Bermuda Department of Tourism’s (BDOT) Video Competition.

The Video Competition was announced in May of this yearand the Department received eight videos from local amateur freelance and professional videographers.

Shawn Thompson is a Bermudian freelance videographer that specializes in shooting weddings, documentaries and television commercials.

The winning video features a storyline of couple’s trip to Bermuda and their subsequent return to the island to get married.

Minister Furbert said: “Shawn’s video was exactly what we are looking for. It showcases the beauty of Bermuda’s natural environment including beautiful beaches, lush landscapes, vibrant nightlife and, of course, locals and visitors enjoying themselves at venues across the island.”

The quarterly competition is open to all Bermuda residents. The next deadline for submissions is October 15, 2012.

Video content should target potential visitors to Bermuda and address the question why should you visit Bermuda. The content must inspire visitors to want to come with positive images and scenes. Additional criteria for production are all videos must be of HD quality; proof of ownership or copyright release for music is required in writing; videos should not exceed two-minutes; and must not include any obscene content or language and nudity and product marketing is prohibited.BDOT is seeking creative, innovative fun and exciting footage of Bermuda to promote the island on the Department’s social media sites.

Bermuda Department of Tourism | gotobermuda.com | facebook | twitter

https://twitter.com/Bermuda

 


Bermuda Tourism Authority  #YTPlaylist

OneRepublic – Good Life

BDOT Launches Local Video Competition Aimed at Promoting Bermuda

PRESS RELEASE 17 MAY 2012

The Bermuda Department of Tourism (BDOT) announced today that it will be sponsoring a local competition for residents interested in promoting the Island through film.

The quarterly video competition is open to all Bermuda residents and the winner stands to win $5,000.

The Minister of Business Development and Tourism, the Hon. Wayne L. Furbert MP, JP, recently announced the new initiative at the BDOT’s Industry Night event.

And the Minister acknowledged the idea behind the competition stemmed from the great success of the YouTube video featuring cliff jumping in Bermuda.

Minister Furbert explained, “Following the enormous success of the cliff jumping video and the BDOT’s Spring Break video which featured such fantastic images of Bermuda, we wanted to open the market to all residents, with no age limit, to capture the best of Bermuda on film.
The idea is to show Bermuda and what we can offer a visitor from a resident’s perspective.”

He added, “We are looking for creative, energetic and fun videos. We are encouraging producers to think outside the box and show us some really innovative new concepts for promoting Bermuda to diverse audiences.”

Video content should target potential visitors to Bermuda and address the question, “Why should you visit Bermuda?”.

The content must feature positive images and scenes, ultimately inspiring visitors to want to travel to the Island.

Additional criteria for production:

Ø All videos must be of HD quality
Ø Proof of ownership or copyright release for music is required in writing
Ø Videos should not exceed two-minutes; and
Ø Submissions must not include any obscene content or language or nudity, and product marketing is prohibited.

The winning video will be posted on the BDOT’s website, YouTube channel and FaceBook page.

First quarter deadline for submission is Monday, June 18, 2012.

Entries must be emailed to Tina Evans Caines, Manager, On-island Communications, Bermuda Department of Tourism at emevans-caines@gov.bm.